Top of Mind and Top of the World

Next time you fly the friendly skies, pickup a copy of American Airlines’ in-flight magazine, American Way. In it, you’ll be impressed to see a 16-page, 4,000-word special section about the First State.

American flies about 17 million passengers per month, with about 70% of those domestic passengers. American Way has an audited readership of 5.4 million domestic flyers and an additional 30% for international passengers for a total of 7.1 million anticipated readers.

The special section is just one way that the DPP is trying to build greater awareness and understanding of Delaware’s value proposition locally, regionally, nationally and internationally.

Visit the story in the Delaware Business Times here and tweet us if you see the article on your next trip!

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